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Bitcoin News

Bitcoin Treasury Stocks Collapse, Retail Investors Lose $17B

DAT companies could sell stock at big premiums, sometimes two to seven times the value of the Bitcoin they owned.

Written By:
Jalpa Bhavsar

Reviewed By:
Gopal Solanky

Last updated: October 18, 2025 1:43 PM
Published 2025-10-18
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Bitcoin Treasury Stocks Collapse, Retail Investors Lose $17B

Retail investors have reportedly lost roughly $17 billion while trying to gain exposure to Bitcoin through publicly listed companies that hold the cryptocurrency in their corporate treasuries.

Firms like Japan’s Metaplanet and Michael Saylor’s Strategy became popular because they offered retail traders an easy way to “own Bitcoin” via the stock market. The losses came as these companies sold shares at prices far above the actual value of their respective Bitcoin holdings.

According to the report titled “After the Magic: How Bitcoin Treasury Firms Must Evolve Beyond NAV Illusions” by Singapore-based 10X Research, these inflated share prices have now crashed, leaving many investors holding shares worth far less than what they paid.

At the height of the boom, digital assets treasury (DAT) companies could sell stock at big premiums, sometimes two to seven times the value of the Bitcoin they owned. Those premiums have now disappeared, marking the end of what analysts call the “age of financial magic” for Bitcoin treasury companies.

10X Research highlights that Metaplanet is a key example. Its $1 billion Bitcoin investment once supported a market value of $8 billion. Now, its market cap is $3.1 billion, backed by $3.3 billion in Bitcoin. Similarly, Strategy’s shares have fallen sharply, from premiums triple or quadruple the Bitcoin value to just 1.4 times today.

Opportunities amid the shakeout

The collapse in Bitcoin treasury stocks has created a harsh reality. While many retail investors are underwater, the report notes that companies converting inflated capital into real Bitcoin could create opportunities for disciplined investors. Firms that adapt and are run by experienced management teams may still generate strong returns, according to 10X Research.

The recent stock moves highlight the shift. Strategy (MSTR) has fallen 39% from its November 2024 peak, closing at $289.87. Metaplanet (MTPLF) has dropped 79% from its June peak, now at 402 yen ($2.67), according to Yahoo Finance.

According to analysts, the reset can set a new stage for Bitcoin asset managers who are well-funded, talented, and poised to reap future growth. It may be a time worth observing for investors as the environment for Bitcoin treasury businesses shifts.

Also Read: Bitcoin Drops Below $105K with $1.20B Liquidated from the Crypto Market

Disclaimer: The information researched and reported by The Crypto Times is for informational purposes only and is not a substitute for professional financial advice. Investing in crypto assets involves significant risk due to market volatility. Always Do Your Own Research (DYOR) and consult with a qualified Financial Advisor before making any investment decisions.

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Jalpa Bhavsar- Senior crypto journalist at The Crypto Times
By Jalpa Bhavsar
Follow:
Jalpa Bhavsar is a Crypto Journalist with 3 years of experience in crypto, blockchain, AI, digital design, and crypto news reporting. She holds a B.Tech in Computer Science, bringing a strong technical foundation to her writing. Jalpa focuses on delivering clear, accurate, and engaging coverage of the latest trends and developments in the crypto and tech space.
Gopal Solanky, Senior Reporter for Markets and Protocols at The Crypto Times
By Gopal Solanky Sr. Crypto Journalist
Follow:
Gopal Solanky is a Senior Reporter, Markets & Protocols at The Crypto Times, based in Ahmedabad. He covers institutional crypto adoption, Bitcoin treasury strategies, DeFi markets, protocol ecosystems, Ethereum network activity, Hyperliquid, on-chain trends, and broader digital asset market movements. Gopal has been active in the crypto ecosystem for more than six years. Before joining The Crypto Times full-time in 2023, he worked as a freelance crypto content writer, developing a strong understanding of blockchain infrastructure, DeFi protocols, market cycles, token mechanics, and peer-to-peer systems. His reporting focuses on explaining how protocols work, why market movements happen, and how institutional and on-chain activity affects crypto investors and builders. At The Crypto Times, Gopal regularly writes market analysis, protocol explainers, breaking news, and technical breakdowns across Bitcoin, Ethereum, DeFi, altcoins, treasury companies, and Web3 infrastructure. He also conducts on-the-record interviews with regional Web3 founders, protocol teams, and ecosystem leaders. His work has been cited by external publications, including Vulture.com, in coverage of major crypto stories such as the Hawk Tuah memecoin controversy. His reporting has also contributed to The Crypto Times’ coverage of major industry events, including FTX-related developments, institutional crypto adoption, and emerging protocol narratives. Gopal holds a Bachelor’s degree in Computer Applications, giving him a technical foundation for analyzing blockchain systems, crypto infrastructure, and market data.

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