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Bitcoin News

Strive Loads Up Again: $50M Bitcoin Buy Pushes Holdings Past 19K BTC

The company continues to accumulate Bitcoin through different market conditions, funding purchases with preferred stock.

Written By Iyiola Adrian Iyiola Adrian
Fact Checked by Shubham Soni Shubham Soni
Published 2 hours ago
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Last updated: 2 hours ago
Published 2 hours ago
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Last updated: 2 hours ago
Published 2 hours ago
Strive Loads Up Again $50M Bitcoin Buy Pushes Holdings Past 19K BTC

Key Highlights

  • Strive bought 759 BTC for about $50M, paying an average of $65,850 per Bitcoin, adding to its long-term Bitcoin reserve plan.
  • The company now holds about 19,105 BTC worth over $1.2B, ranking among the top corporate Bitcoin holders globally.
  • Strive continues its accumulation strategy using SATA preferred stock to finance purchases.

Strive Inc., an asset management company, has added more Bitcoin (BTC) to its balance sheet after buying 759 BTC for about $50 million between June 15 and June 21, 2026. 

According to its recent 8-K filing dated June 22, 2026, the company paid an average price of $65,850 for each Bitcoin and recorded it as part of its plan to keep building its Bitcoin reserves over time.

Strive acquired an additional 759 $BTC for ~$50M at an average cost of ~$65,850 per bitcoin. pic.twitter.com/Vpnxsp9Kd8

— Matt Cole (@ColeMacro) June 22, 2026

With the latest purchase, Strive now holds around 19,105 BTC in total. At the current value, the stash is worth more than $1.2 billion. The company, listed on the NASDAQ under the ticker ASST, is now one of the world’s largest corporate Bitcoin holders. According to data from Bitcoin Treasuries, the company now ranks seventh on the list, just behind Bullish and above SpaceX. 

Steady Bitcoin purchases in 2026

Strive has been very active when it comes to stacking up Bitcoin this year. In May 2026, the company bought more than 2,500 BTC for about $185.2 million. That deal was done at an average price of $74,092 per Bitcoin.

A few weeks later, between June 8 and June 14, it bought another 73 BTC for about $4.7 million at a lower average price of $63,646. The latest 759 BTC purchase came in at $65,850, which sits between those earlier prices. 

Since January 2026, Strive has added over 3,700 BTC in total. Some of this came from direct buying in the market, and some came from its deal with Semler Scientific earlier in the year. The company has not slowed down its purchases, even when the price is volatile. It keeps adding more Bitcoin whenever it sees a chance.

Strive’s funding strategy

To fund these purchases, Strive uses SATA perpetual preferred stock, a way of raising money without issuing more common shares, which means it avoids reducing the value of existing shareholders.

The company also raised the dividend on this stock to 13%, which means it must pay investors a fixed return. This method is different from other companies that borrow money or issue more shares to buy Bitcoin. Strive also reported changes in its financial position during the same period. Its cash and cash equivalents increased by about $2.2 million, reaching $141.4 million as of June 12.

The company continued holding 505,000 shares of Strategy’s Variable Rate Series A Perpetual Stretch Preferred Stock, with its value rising from $47.2 million to about $47.9 million. Class A common shares increased by 483,400, bringing the total to roughly 69.89 million shares outstanding.

In short, Strive is operating with a highly concentrated Bitcoin position. This means its financial health moves up and down with Bitcoin’s price. If Bitcoin rises, the company benefits strongly. If it falls for a long time, the company feels the pressure, especially because it must still pay the 13% dividend on its preferred stock.

Bitcoin recovers above $65K

Meanwhile, Bitcoin itself is recovering. At the time of writing, the asset is trading for around $65,000. Trading activity has increased by 70%, reaching about $25.26 billion in volume. 

The total crypto market value also went above $2.22 trillion as more investors came back into the market.

Bitcoin price chart
Bitcoin price chart | Source: CoinMarketCap

Another major company, Strategy, also recently bought 520 BTC for about $35 million at an average price of $64,500. It remains the largest corporate holder of Bitcoin.

Also Read: Inside the Bitcoin Digital Credits Crash: What Happened to Strategy’s STRC and Strive’s SATA?

Disclaimer: The information researched and reported by The Crypto Times is for informational purposes only and is not a substitute for professional financial advice. Investing in crypto assets involves significant risk due to market volatility. Always Do Your Own Research (DYOR) and consult with a qualified Financial Advisor before making any investment decisions.

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Iyiola - Crypto Journalist at The Crypto Times
By Iyiola Adrian
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Iyiola is an experienced crypto writer specializing in simplifying complex blockchain and cryptocurrency topics for a broad audience. With expertise in ICOs, DeFi, NFTs, and regulatory updates, he offers valuable insights to help readers make informed decisions.
Shubham Soni Crypto Content Editor
By Shubham Soni
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Shubham Soni is a veteran content editor and journalist with over three years of experience leading digital editorial strategies across the U.S. and Indian markets. With a background in high-pressure newsrooms, Shubham specializes in the rigorous fact-checking, structural editing, and narrative development of complex news and explainers. Throughout his career at prominent digital publications like Sportskeeda and Opoyi, he has managed fast-paced desks covering global politics, sports, and entertainment. His expertise lies in transforming technical information into accessible, high-impact reporting while maintaining strict adherence to editorial ethics and accuracy. At The Crypto Times, Shubham oversees the editorial workflow, mentoring writers to ensure all cryptocurrency research and analysis meets the highest standards of clarity and journalistic integrity.

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