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Market News

Usain Bolt, Step App Partner for an E2E web3 Fitness Metaverse

Usain Bolt is Step App’s new face for its private web3 beta for a gamified fitness metaverse; SNEAKs digital footwear and KCAL tokens launch soon.

Written By:
Richa Bhagat

Last updated: July 22, 2022 8:03 AM
Published 2022-07-22
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Usain Bolt, Step App Partner for an E2E web3 Fitness Metaverse

The FitFi platform Step App announces its private web3 gamified fitness metaverse app’s beta testnet launch, with Usain Bolt as its ‘core ambassador’. Launching its ‘SNEAKs’ digital footwear that can be bought, traded, and worn digitally.

⚡️Usain Bolt x Step👟App
Fastest Man Ever Becomes Face of Step App!

Step App is striving for #RoadTo10Million users. @usainbolt is now the official face of this mission!

1/4 pic.twitter.com/N49b2TjqYL

— Step App | The Future of Fitness (@StepApp_) July 21, 2022

Step App’s private beta is live and stakers can sign-up for exclusive access. Public access shall soon follow, for iOS and Android devices. Users can sign-up to join the Step App revolution.

Giving its over 20 million pre-signed users a platform to exercise, socialize, play, and earn, the app will offer exercise-to-economic freedom avenues to its users. The users will earn KCAL tokens with their steps.

The world-leading 8-time Olympic gold medalist and 11-time world champion has this to say on the Step App partnership, “Exercise has always been, and still is a massive part of my life. When I learned what the team at Step App were building, I was instantly inspired and wanted to be part of this incredibly important global movement.”

The Step App-Bolt partnership aims to bolster a healthier life vision via web3 to ‘onboard millions of users around the world.’ It also intends to attract ‘other premium brand partners and governmental organizations.’ 

Under the Usain Bolt x Step App partnership, the sprinter will join Step App’s physical and social media events as its brand presentation face.

Also read: Sandbox Partners With Autograph & Pro-Skater Tony Hawk

On the Step App-Bolt partnership, Step App CEO Kirill Volgin says, “Our mandate is to inspire people to exercise daily so they feel better physically & mentally and feel we will achieve this by incentivizing their exercise by paying them in crypto.”

The partnership signals Step App’s commitment to bring fresh brands and corporations into the Cryptoverse. The key features of the proposed app are as follows:

  • Augmented Reality: Upon completing their fitness quests, the metaverse characters of users tend to evolve.
  • Gamification: A fitness-to-social player-vs-player matchmaking experience.
  • Earn: Earn KCAL tokens upon finishing quests, earn income as you finish your fitness goals.

Details on events and marketing events in partnership with Bolt for user onramp will also be coming soon.

Disclaimer: The information researched and reported by The Crypto Times is for informational purposes only and is not a substitute for professional financial advice. Investing in crypto assets involves significant risk due to market volatility. Always Do Your Own Research (DYOR) and consult with a qualified Financial Advisor before making any investment decisions.

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Richa Bhagat - Content Editor at The Crypto Times
By Richa Bhagat
She is a full-time journalist who fits in as an Editor at The Crypto Times. She is only now beginning to spread her wings into the Crypto World. To feed her soul, you can find her smashing a DUNK or frolicking in the water. She usually caresses her fingers on Colors and Canvas when she isn't breaking them on the Keyboard. She is profoundly influenced by nature and the ethno-linguistically diverse Indian Subcontinent.

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