Pudgy Penguins Set Sights on Gaming Industry with Virtual World

Last updated: December 10, 2023 8:48 PM

Published 2023-12-10

NFT toy startup, Pudgy Penguins has announced plans to enter the virtual gaming industry with a Webkinz-style experience called “Pudgy World.”

Pudgy World Alpha, powered by @zksync, releasing Q1 of 2024.

The beginning of a new era of blockchain-backed experiences, with the goal of onboarding millions, brought to you by Pudgy Penguins. pic.twitter.com/ZvCRRGSUSH
— Pudgy Penguins (@pudgypenguins) December 10, 2023

The company’s CEO, Luca Schnetzler revealed at Art Basel Miami 2023 that the interactive virtual world, launching in alpha mode before April 2024, will be available for Pudgy Penguin NFT holders to connect with their digital collectibles.

Schnetzler stated that Pudgy World will “revolutionize fandom” by enabling Pudgy Penguins “stans” to interact with their characters.

The Ethereum-based NFT collection featuring 8,888 cartoon penguins has become hugely popular since its 2021 launch, with current ownership split among 4,403 collectors. At a floor price around $27,000 worth of ETH, the rarity of Pudgy Penguins has attracted avid NFT enthusiasts.

Also, Pudgy Penguins recently celebrated over 10 billion GIF views on X, helping cement itself in internet culture.

After past company issues, its renewed management has facilitated immense growth — from strong digital collectible sales to plans for toy distribution across 2,000 Walmarts.

The Pudgy Penguins GIFs and stickers on GIPHY have reached 10B views.

With 10B views and millions more each day, our GIFs allow us to cement the Pudgy Penguins IP in internet culture, becoming a brand people interact with every day. pic.twitter.com/odEIPgD2wc
— Pudgy Penguins (@pudgypenguins) November 27, 2023

Also Read: Pudgy Penguins Weekly Volume Soars 189% After Walmart Deal

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