OKX Announces Ali Zafar as Global Web3 Brand Ambassador

Ali Zafar to Drive Web3 Adoption in South Asia and the Middle East for OKX.

Last updated: February 12, 2024 6:15 AM

Published 2023-08-21

The prominent crypto exchange OKX has announced renowned singer and actor Ali Zafar as its global Web3 ambassador, with a specific focus on South Asia and the Middle East.

Meet our new brand ambassador 👋 @AliZafarsays is a singer, writer, actor, producer, and creative at heart who wants to tell the world about the utility of #OKX by:

📚 Showcasing P2P trading
👨‍🎨 Introducing artists to Web3 & NFTs
🌎 Expanding global awareness

Chaliye Jhoom Ali!
— OKX (@okx) August 21, 2023

OKX’s Chief Marketing Officer, Haider Rafique, mentioned, “With a global following and an incredible and dedicated fanbase in the South Asia and Middle East regions, Ali can help OKX bring its innovative Web3 products to new audiences everywhere.”

This collaboration follows OKX’s global initiative “The System Needs a Rewrite,” which aims to emphasize a fresh Web3-powered approach. Notable among OKX’s new Web3 features are the OKX Wallet, DEX Aggregator, and NFT Marketplace.

The partnership between OKX and Ali Zafar underscores the growing influence of celebrities in propelling the adoption of innovative technologies like Web3, particularly in regions such as South Asia and the Middle East.

Also Read: OKX Launches ‘Smart Account’ Feature to its Web3 Wallet

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