The leading crypto exchange FTX revealed a new gaming unit to encourage blockchain-based game developers to explore digital assets such as cryptocurrencies and non-fungible tokens (NFTs).
The exchange will foray into the new space with a “crypto-as-a-service” platform, which will allow gaming companies to launch native tokens and offer in-game NFTs.
The company is also searching for skilled software engineers with experience coding in the game engine Unity to create a remote team.
The recent move supports FTX’s announcement in November that it would jointly spend co-jointly $100 million on the rapid integration of the Solana blockchain with video games.
Many gamers and developers are condemning crypto invasion into the gaming industry.
“We are launching FTX Gaming because we see games as an exciting use case for crypto,” an FTX spokesperson said in an email. “There are 2 billion+ gamers in the world who have played with and collected digital items, and can now also own them.”
Supporters of this initiative affirmed that players will claim more digital tokens and NFTs while continuously advancing in the game.
On the other, critics say that the game’s integration with digital tokens and NFTs will spoil the gaming experience as well as boost scams, financial crime, and a hefty carbon footprint as a profit-hunting exercise.
However, FTX head Amy Wu already made clear that it is too early to determine the perception of play-to-earn games without getting any perfect example from the game studio.
“I wouldn’t have been able to predict kind of how fierce the animosity has been with some gamers against NFTs and it’s unfortunate, but it’s interesting,” Wu said.
FTX is continuously rolling up in the crypto space. This news comes at a time when big players in the world are hunting down the best way to enter the crypto space. Recently, FTX has telecast its commercial with Larry David to make people aware of his work.
