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Industry

IOTA’s $35T Pivot: From Speculation to Global Trade Trust Layer

With its TWIN system already in use in Kenya and the UK, the project is building the digital public infrastructure for a paperless global economy.

Written By Jalpa Bhavsar
Fact Checked by Dishita Malvania
Published 2026-01-23
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IOTA’s $35T Pivot From Speculation to Global Trade Trust Layer

Key Highlights

  • The IOTA Manifesto outlines a strategic blueprint shifting focus from crypto speculation to tokenizing global trade worth $35 trillion.
  • The TWIN (Trade Worldwide Information Network) system is now live on the mainnet, tracking millions of flower stems in Kenya and poultry shipments in the UK.
  • IOTA’s ADAPT initiative aims to connect 1.5 billion people across Africa and cut trade costs and delays.

In what may just be the most significant “pivot to utility” in blockchain history, the IOTA Foundation is turning away from the usual crypto hype and looking at global trade instead. By abandoning the race for DeFi dominance, the network has positioned itself as the “digital backbone” for the $35 trillion global trade market. 

The network plans to put trade documents, shipments, and other processes on a digital ledger to make everything faster and more reliable. For this, its system, called TWIN (Trade Worldwide Information Network), is already being used in Kenya and the UK, tracking real shipments and recording trade data directly on IOTA’s public ledger. 

The goal is simple: reduce the paperwork, cut costs, and create a system that both companies and governments can actually trust.

Why global trade?

Global trade represents about one-third of the world’s GDP, yet much of it still runs on paper documents, manual checks, and slow processes.

According to the IOTA Manifesto, a single international trade transaction can involve up to 30 organizations and hundreds of document copies. Around 4 billion trade documents circulate every day.

Administrative costs can reach 20% of a shipment’s value, and forged documents cause billions of dollars in losses each year. There is also a $2.5 trillion gap in trade finance, leaving many businesses unable to access funding.

https://t.co/wcpHOz85mP

— Dominik Schiener (@DomSchiener) January 22, 2026

Although electronic trade documents have been legally recognized since 2017, adoption has been slow. IOTA argues this is because countries and companies don’t want to rely on a private blockchain controlled by one corporation. They want a neutral, open, and shared digital layer.

TWIN: A system already in use

IOTA’s trade strategy centers on TWIN, which is already operating in live environments. The system is designed to digitize trade documents and track physical goods using the IOTA public network. 

In Kenya, it is operating within the country’s trade system. It started with flower exports, about seven million stems per day, and is expected to expand to more goods in early 2026.

In the United Kingdom, the UK Cabinet Office has piloted TWIN to track food shipments between the EU and the UK. During 2024 and 2025, more than 2,000 poultry consignments were recorded on the system.

Since January 2026, these records have been written directly to IOTA’s public network, meaning real goods moving across borders are now being logged digitally.

Africa-wide digital trade plans

The largest initiative described in the manifesto is called ADAPT, the Africa Digital Access and Public Infrastructure for Trade.

This program is being developed with the AfCFTA Secretariat, the World Economic Forum, and the Tony Blair Institute for Global Change. Its goal is to build a shared digital trade infrastructure across Africa.

The long-term target is to connect 1.5 billion people by 2035. IOTA says this could reduce border clearance times from weeks to hours and cut cross-border payment costs by more than 50%. By 2030, the foundation expects TWIN to be active in over 30 countries, encouraging wider regional adoption.

What this means for the IOTA network

IOTA says linking its network to global trade could significantly increase real-world usage. Because trade is so large, even a small adoption could generate heavy activity. 

A single shipment can create around 26 records, and digitizing just 1% of global trade documents could produce roughly 650 million transactions per year.

Digitizing trade data also opens the door to asset tokenization, where digital records represent real commodities, minerals, or trade receivables. Global commodity markets alone move about $20 trillion annually, while outstanding trade receivables are estimated at $40–50 trillion.

IOTA points to early applications already working on this idea, including systems for tracking critical minerals, verifying physical goods, and issuing digital product passports for industrial products such as EV batteries.

In short, the foundation says its trade focus ties the network’s activity to real economic flows, rather than speculative crypto trading.

Also Read: Bitwise Launches BPRO: The First Actively Managed ETF Combining BTC & Gold

Disclaimer: The information researched and reported by The Crypto Times is for informational purposes only and is not a substitute for professional financial advice. Investing in crypto assets involves significant risk due to market volatility. Always Do Your Own Research (DYOR) and consult with a qualified Financial Advisor before making any investment decisions.

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