Thumzup Media Corporation, a social media advertising and cryptocurrency asset strategy company, is announcing that it is going to start adding more cryptocurrencies to its treasury. Thumzup had only Bitcoin in its treasury so far, but it is now going to add Ethereum (ETH), Solana (SOL), Ripple’s XRP, Dogecoin (DOGE), Litecoin (LTC), and USD Coin (USDC).

This action is included in Thumzup’s plan to keep up to 90% of its liquid funds in cryptocurrencies. As of July 8, 2025, the company has approximately 19.106 BTC with a value of around $2.1 million.
The company believes diversifying its crypto holdings will improve financial flexibility as it expands its advertising platform. Also, the company stock, TZUP, rose by 15.37% today, closing at $10.96, up $1.46 from the previous session.
In a surprising twist, Donald Trump Jr. has bought 350,000 shares of Thumzup, valued at about $4 million. This investment came through a $6 million private placement deal organized by Dominari Securities, where his brother, Eric Trump, serves as an advisor.
Though Trump Jr. has no operational role at Thumzup, this marks yet another Trump family connection to crypto-focused companies. Eric Trump is also involved with Metaplanet, a Bitcoin treasury company.
Despite its bold crypto and adtech plans, Thumzup reported weak financial results in Q1, just $151 in revenue and a net loss of $2.2 million. The company runs a platform where users are paid to post about advertisers on social media.
Also Read: Webus Files for $300M XRP Treasury Plan with US SEC
