In Brief:
- Metaplex hired former google developer, Adam Jeffries as a CEO.
- Adam Jeffries will join the advisory body with CoinShares Chief Strategy Officer Meltem Demirors.
- Metaplex has generated a worth $385 million transaction volume in different NFT auctions.
Metaplex, the non-fungible token (NFT) marketplace, appointed former Google developer, Adam Jeffries as a new CEO and appointed an advisory board comprising some of crypto’s most influential voices, setting the stage for the continued growth of the Solana-based project.
Previously, Adam Jeffries has worked at Google, Amazon, Citadel, and Kaggle. Adam Jeffries will join the advisory body which includes blockchain streaming platform Audius, CoinShares Chief Strategy Officer Meltem Demirors, Cultur3 Capital co-founders Alex Yamashita, Mark Streeter, and Rolf Hoefer, and Chief Product Officer of Phantom, Chris Kalani. Rounding out the advisory group are Steve Irby, co-founder of Street Dreams Magazine, and Dylan Macalinao of Saber Labs.
“We’re barely touching the surface of the NFT space right now,” Jefferies told CoinDesk in an interview. “The future of the industry will be built around bridging digital and physical experiences, on the Solana blockchain especially.”
NFT marketplace Metaplex went live on the Solana Blockchain in June and after the launch, Metaplex has generated a worth $385 million transaction volume in different NFT auctions. The prominent NFT projects such as Degen Ape Academy and Aurory, which helped the Metaplex to foster their platform.
In the current year, NFT marketplace is booming, and its sales are at an all-time high. In the first half of the year, NFTs sales covered the $2.5 billion market which seems a very small portion of the second half. In August, just in a single month, the NFT sale broke the highest selling record by generating $4 billion.
