Web3 mobile game Guild of Guardians (GOG) has announced a multi-year partnership deal with 8 leading names in eSports gaming.
GOG has teamed up with Cloud9, Fnatic, NAVI, Ninjas in Pyjamas, NRG, SK Gaming, T1, and Team Liquid to bring web3 to the masses.
The eight companies have a combined Twitter following of 6.3 million and a combined value of about $2 billion according to Forbes.
The eight eSports team will become fully-playable characters in GOG’s fantasy world as a result of this partnership.
Derek Lau, the VP & Game Director for Guild of Guardians said, “GOG is a mobile team RPG which is built for players and designed as a highly accessible game, making it the perfect gateway into the world of web3 for all players.”
Over time the play-to-earn ecosystem has developed from being profit-driven to focusing on developing a fun play-and-earn mechanism, allowing developers to focus on creating quality games.
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Esports characters will also be offered to fans as digital collectibles on the Immutable X blockchain. Fans will be able to represent their teams in-game using digital assets.
According to the announcement, this partnership gives fans true ownership, allowing them “to create, own, and trade their digital assets, in addition to competing against others to earn rewards.”
“We’re thrilled to partner with Guild of Guardians in what we believe to be a hugely symbiotic relationship for both our industries – gaming and esports. We firmly believe that eSport brand integration into games is the future, enabling closer interactions between fans and teams” said Pietro Fringuelli, Chairman of the Executive Board of The World Esports Association (WESA).
