Cryptocurrency exchange WhiteBIT has announced plans to enter the US market after experiencing substantial growth in recent years.
The company has seen a fivefold increase since 2022, marked by new international offices, a team exceeding 1,100 employees, and partnerships with organizations such as FC Barcelona, Turkish FC Trabzonspor, the Ukrainian National Football Team, VISA, and ESL Faceit.
WhiteBit’s US expansion was confirmed by founder and CEO Volodymyr Nosov in an interview with CoinGape. During the interview, he emphasised the company’s focus on meeting US regulatory standards,
Nosov stated, “Entering the U.S. is not just about geography—it’s about meeting high regulatory standards. We’ve spent time researching the market and tailoring our strategies to comply with local regulations.”
The WhiteBIT Group reports a total user base of approximately 30 million clients, with the exchange itself serving 5.5 million users, including over 1 million added in the past year.
According to WhiteBIT, daily trading volume has reached $11 billion on the spot market and $40 billion on the futures market. The company also claims to have achieved high website traffic, reaching the top two platforms in fall 2024 with 33 million users and serving over 1,000 institutional clients.
The WhiteBIT group now encompasses several entities, including the WhiteBIT centralized exchange, Whitepay crypto-acquiring solution, WhiteSwap decentralized exchange, white.market marketplace, Whitechain blockchain, and the WB Soul Ecosystem. Other ventures include WhiteEX physical cards, the WhiteBIT Coin (WBT), the Pocket Rocket game, G.N. News portal, and the BiHy YouTube channel.
The crypto exchange also launched WhitePool, a mining pool, which they report has achieved a hash rate of 7 EH/s and mined six blocks worth over $1.2 million in October.
WhiteBIT Coin (WBT) has seen substantial growth in value over time. According to WhiteBIT, it experienced a 63.5% increase in value this fall, surpassing $20. CoinGecko data indicates that WBT reached $25 as of December 2024.
Read: Coinbase Faces Backlash for WBTC Delisting over Justin Sun
