Strategy Inc. (formerly MicroStrategy, Nasdaq: MSTR), the world’s largest corporate Bitcoin holder, saw its massive Bitcoin treasury return to an unrealized profit on August 21, 2026, after the cryptocurrency climbed above the company’s average acquisition cost.
The development comes amid a sharp multi-day rally in Bitcoin that has narrowed or briefly erased paper losses accumulated earlier in the year.
Bitcoin traded higher on Friday, August 21, with prices reaching $78,000 as of 10:15 AM UTC, as per aggregated market data from CoinGecko. BitcoinTreasuries.NET shows that Strategy’s average purchase price sits at $75,388 per Bitcoin. At this prevailing BTC price, Strategy’s holdings of 840,447 Bitcoin carries an estimated unrealized gain of roughly $2.19 billion.
This marks a significant recovery from earlier in August, when Bitcoin traded in the low-to-mid $60,000s and Strategy faced multi-billion-dollar paper losses on its holdings. The price action reflects broader market momentum, with Bitcoin posting strong gains over the preceding days after trading near recent lows.
Holdings Details and Recent Activity
As of filings and data through mid-August 2026, Strategy holds 840,447 Bitcoin. The company has disclosed an average acquisition cost of $75,388 per coin for a total cost basis near $63.36 billion. This position represents roughly 4% of Bitcoin’s fixed 21 million supply cap and remains the largest corporate treasury of the asset.
Strategy has adjusted its approach in recent months. The firm sold Bitcoin for the first time in years during the summer of 2026, including 1,638 BTC in late July to early August and additional smaller amounts, with proceeds directed toward preferred stock dividends, share repurchases, and building a U.S. dollar reserve. As of mid-August, that USD reserve stood at approximately $4.8 billion.
In the week ending August 16, Strategy reported no Bitcoin purchases or sales, keeping holdings steady at 840,447 BTC. Instead, it raised about $333.7 million through sales of common stock and allocated proceeds to dividends, preferred share buybacks, and the cash reserve.
Executive Chairman Michael Saylor and management have previously emphasized long-term Bitcoin accumulation, though recent activity shows a more measured stance amid price volatility and preferred equity obligations.
Implications for MSTR Stock and Investors
MSTR shares have closely tracked Bitcoin’s moves. The stock closed on August 20 at $112.39, up 7.81% for the session, following a 12.68% gain the prior day. After-hours trading showed further strength. The rally has helped erase some of the stock’s earlier 2026 declines, though it remains well below prior peaks.
Because Strategy’s market value and reported results under fair-value accounting are heavily influenced by Bitcoin’s price, the return of the treasury to a positive unrealized position is closely watched by investors. A $1,000 change in Bitcoin’s price alters the value of the 840,447-coin holdings by roughly $840 million.
The development underscores Strategy’s role as a leveraged proxy for Bitcoin exposure in public markets. While the company’s software business continues, its balance sheet and investor narrative remain dominated by its digital asset strategy.
Market participants will monitor whether the price recovery prompts renewed accumulation or further capital management moves in the weeks ahead. All figures remain subject to ongoing price fluctuations and future company disclosures.
Also read: Peter Schiff Calls Bitcoin’s Move Above $72K a “Fakeout”
