The internet’s biggest content creator MrBeast (real name Jimmy Donaldson) has revealed his plans to dominate YouTube even after his death. In a move that seems straight out of Steven Spielberg’s metaverse movie” Ready Player One,” where virtual reality creator James Halliday leaves behind a digital legacy, YouTube sensation MrBeast has revealed his own plans for a digital afterlife.
In a recent podcast with KSI and Logan Paul, MrBeast talked about YouTuber Nikocado Avocado, where he pranked the whole internet, by sharing his prerecorded videos over two years and suddenly surprised everyone with his transformation.
After news broke out of MrBeast planning to release videos post his death, many social media users were quick to point out the eerie similarity between MrBeast’s plans and the main plot of 2018 sci-fi movie ‘Ready Player One’ where a popular games creator announces a major in-game treasure hunt post his death, in a series of videos.
MrBeast revealed in the podcast that he has some similar plans in place. He has already filmed 15 videos that will be posted after he passes away. He mentioned that certain people in his company know where to find these videos on his old computer.
He added that the video was uploaded only once a month. However, MrBeast also clarified that the videos are pretty garbage. He said in a fun way that in one video he was just sitting at a table, opening an old fan email and he didn’t even know what it was.
In a characteristically playful tone, MrBeast mentions the series’ first video title will be “My Last Video” and these videos include direct addresses to his audience, saying, “I’m probably in a coffin right now just chilling, don’t feel bad for me, I’m dead.”
The 26-year-old creator’s post-mortem content strategy has an uncanny similarity with the film “Ready Player One” concept of digital preservation. This content strategy maintains the illusion of MrBeast’s active presence in the audience —much like a modern-day Halliday.
MrBeast channel began in 2012 and boosted his subscriber base to 318 million, making him the biggest YouTuber in history. However, fame brings a lot of controversies also, recently he has indulged in a swirling controversy and a class action lawsuit.
In September 2024, five individuals filed a lawsuit, alleging that MrBeast for contestant mistreatment, including claims of unpaid wages and poor working conditions. These controversies are related to his his upcoming Amazon Prime game show, “Beast Games” have a massive budget of $100 million.
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