In Brief:
- Adidas’ debut NFT collection ranked second on OpenSea based on weekly trading volume.
- The series generated 11,391 ETH worth over $43 million in its first week on OpenSea
- The NFTs is an entry key that grants its owner unique access to virtual wearables in the Sandbox gaming metaverse.
Sports apparel giant Adidas Originals continues to set records with its debut ‘Into the Metaverse’ NFT collection by grabbing the second spot on OpenSea.
“Into the Metaverse” NFT project produced 11,391 Ether (ETH) worth over $43 million in its first week on OpenSea.
After RTFKT’s Clone X and Takashi Murakami‘s collections, this collection has earned the second rank on OpenSea based on trading volume.
Early access minting generated $15.5 million. Adidas was forced to pause due to a problem with Mutant Ape Yacht Club owners being unable to mint the NFTs and the apparel firm promised to compensate all users who lost gas fees.
Adidas Originals NFT debut was in collaboration with Bored Ape Yacht Club, gmoney, and PUNKS Comic.
Owners of the NFT may also receive a physical copy of PUNKS Comic Issue 2: X Marks the Drop, a graphic tale that features all of the NFT collection’s characters.
The comic may also be purchased separately through PUNKS Comic’s OpenSea profile.
Pixel Vault, the developer team behind PUNKS Comic, is said to have put a percentage of the OpenSea sale revenues back into the PUNKS community fund.
The NFT series from Adidas is an entry key that grants its owner unique access to virtual wearables in the Sandbox gaming metaverse, as well as the opportunity to redeem physical products in 2022.
Sports apparel companies are eager to hop on the NFT bandwagon, and why not when the art generates such large profits? Nike, a fellow sportswear behemoth, made its metaverse debut with the acquisition of virtual footwear manufacturer RTKFT. The partnership will create next-generation collectibles that combine gaming and culture.
