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Industry

Drift Rebrands to Velocity Ahead of Private Beta Launch

Velocity plans to relaunch its Solana perpetuals platform with updated infrastructure, a redesigned interface, and enhanced security measures.

Written By Sharmistha Suman Sharmistha Suman
Edited by Shubham Soni Shubham Soni
Published 1 hour ago
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Drift Rebrands to Velocity Ahead of Private Beta Launch

Key Highlights

  • Drift officially rebranded its Solana platform to Velocity.
  • The relaunch focuses on speed, reliability, and stronger security.
  • Velocity plans to launch a private beta for select traders soon.

Drift, a perpetual futures trading platform on Solana, has rebranded to Velocity as it prepares to relaunch the platform with updated infrastructure and security improvements.

In an X post on Wednesday, the team said the name “Velocity” symbolizes the speed and precision required in perpetual trading markets. It added that the rebrand marks a new phase for the platform with a renewed focus on infrastructure, reliability, and user experience.

Today, Drift is rebranding to Velocity.

Our new name reflects the new and improved platform that we are building. Perpetual trading is a market where execution speed and directional precision determine outcomes. Velocity captures both, and signifies the momentum behind our…

— Velocity (@VelocityDEX) July 1, 2026

The team said the updated platform features a redesigned architecture, stronger security measures, and a streamlined interface.

Velocity prepares for its private beta

As part of the transition, Velocity plans to launch a private beta for selected partners and traders.

The announcement said the beta is intended to test the updated perpetuals platform ahead of a broader rollout. However, it did not provide a timeline for a public launch or additional details on how previous user issues are being addressed.

The rebranding occurs in a highly competitive segment of decentralized finance. Solana-based perpetuals exchanges have gained traction due to the blockchain’s high throughput and low fees, attracting traders seeking efficient derivative trading. However, the sector has also faced scrutiny over security incidents and user fund safety.

DRIFT token reacts to rebrand announcement

DRIFT Price Momentum | Source: CoinMarketCap

Drift’s rebrand announcement to Velocity, posted around 8:30 PM IST on July 1, coincided with a rise in the DRIFT token price.

According to CoinMarketCap data, DRIFT rose approximately 2.9% in the last 24 hours to around $0.0167. Its 24-hour trading volume jumped to $4.73 million. While the price remains far below its all-time high of $2.65, it has climbed over 10% from its recent all-time low.

The market reaction suggests traders are betting on the rebrand and upcoming private beta as positive catalysts, though skepticism remains high in the community due to past events.

Past security issues still loom

In April 2026, Drift Protocol suffered an exploit that resulted in approximately $285 million in losses. The attack, attributed to sophisticated actors (likely North Korean-linked), involved social engineering of multisig signers and governance manipulation rather than a direct smart contract vulnerability. Attackers gained admin control, drained vaults, and bridged funds out rapidly.

The incident also disrupted operations across the ecosystem. Crypto card service Pyra announced on June 16 that it would discontinue its card services following the exploit. The company said it is winding down services, deactivating cards, suspending new sign-ups, and assisting users with fund withdrawals. It added that customer balances remain accessible during the orderly closure process.

Also Read: Aave V4 Adds Global Dollar Hub for USDG Ecosystem

Disclaimer: The information researched and reported by The Crypto Times is for informational purposes only and is not a substitute for professional financial advice. Investing in crypto assets involves significant risk due to market volatility. Always Do Your Own Research (DYOR) and consult with a qualified Financial Advisor before making any investment decisions.

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Sharmistha Suman
By Sharmistha Suman
Sharmistha Suman is a Crypto Journalist at The Crypto Times, based in Bhopal, Madhya Pradesh. She covers Bitcoin and Ethereum price action, Indian crypto regulation, and emerging Web3 protocols, with a particular focus on how Indian retail and institutional investors participate in the global digital asset market. She joined The Crypto Times in April 2026. Sharmistha has been writing on cryptocurrency and blockchain since 2022. Before joining The Crypto Times, she contributed to The News Crypto and Todayq, and produced independent research on Indian crypto adoption, the country's evolving regulatory framework, and the developer ecosystems building on Ethereum and Solana. She holds a Master's degree in Digital Journalism and a Bachelor's degree in Journalism and Creative Writing, both from Makhanlal Chaturvedi National University of Journalism and Communication in Bhopal.
Shubham Soni
By Shubham Soni
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Shubham Soni is the Editor at The Crypto Times, based in Ujjain, Madhya Pradesh. He oversees the editorial desk, reviewing daily news coverage of cryptocurrency markets, US and Indian regulation, institutional adoption, the Solana ecosystem, AI agents, and Real World Assets (RWAs). All policy and markets coverage at The Crypto Times passes through his desk before publication. Before joining The Crypto Times in October 2025, Shubham managed news desks at Sportskeeda and Opoyi, covering global politics, sports, and entertainment for high-volume newsrooms serving the US and Indian markets. His four years in fast-paced newsrooms shaped his approach to fact-checking, source verification, and structural editing on complex stories. Shubham holds a Master's degree in Journalism from Makhanlal Chaturvedi National University of Journalism and Communication (Bhopal) and a Bachelor's degree in Journalism from Amity University Rajasthan. 

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