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Market News

Tether Says It’s Planning a Comeback to the U.S. Market

Written By:
Iyiola Adrian

Reviewed By:
Jahnu Jagtap

Last updated: July 24, 2025 2:25 AM
Published 2025-07-24
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Tether Says It’s Planning a Comeback to the U.S. Market

Tether, the world’s biggest stablecoin company, is planning to start doing business in the United States again. According to the CEO, Paolo Ardoino, they are developing a domestic strategy aimed at U.S. institutional markets. 

This comes shortly after President Donald Trump signed the GENIUS Act bill into law on July 18 at the White House. 

In an interview with Bloomberg, Ardoino said, “We are well in progress of establishing our US domestic strategy.” He explained that the plan will focus on offering a fast and reliable stablecoin for payments, interbank settlements, and trading.

Stablecoins are digital tokens tied to traditional money like the U.S. dollar. Tether’s USDT is the most traded stablecoin by volume globally, even more than Bitcoin. But the company hasn’t operated in the U.S. in recent years because of legal troubles. 

The GENIUS Act could change that by opening the door for more companies, including banks and tech firms, to issue their own stablecoins. 

Ardoino attended the bill signing at the White House, along with top names in the crypto world, including Coinbase CEO Brian Armstrong and Gemini co-founders Tyler and Cameron Winklevoss. 

Tether was previously fined nearly $60 million by U.S. authorities in 2021 and was banned from operating in New York. The fine came after claims that the company gave misleading information about its reserves. Ardoino said they’ve recently spoken to auditors about finally doing an official audit.

Right now, Circle is leading the U.S. stablecoin market with its coin, USDC, which has around $64 billion in circulation. Tether’s USDT, however, is much bigger globally, with about $162 billion in circulation. That number has grown by 18% since the beginning of the year. 

Circle went public in June this year, and its stock price has gone up by more than 500%. But Ardoino said Tether has no plans to become a public company. “In general we are not interested in becoming a public company,” he said.

Tether is currently based in El Salvador and continues to grow in emerging markets. Ardoino believes Tether has an edge in those regions. “We have a better technology, we have a much better understanding of this market than anyone else,” he said.

Also Read: VERT Launches $130M Tokenized Credit Platform on XRPL

Disclaimer: The information researched and reported by The Crypto Times is for informational purposes only and is not a substitute for professional financial advice. Investing in crypto assets involves significant risk due to market volatility. Always Do Your Own Research (DYOR) and consult with a qualified Financial Advisor before making any investment decisions.

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Iyiola - Crypto Journalist at The Crypto Times
By Iyiola Adrian
Follow:
Iyiola is an experienced crypto writer specializing in simplifying complex blockchain and cryptocurrency topics for a broad audience. With expertise in ICOs, DeFi, NFTs, and regulatory updates, he offers valuable insights to help readers make informed decisions.
Jahnu Jagtap - Crypto Research Analyst at The Crypto Times
By Jahnu Jagtap
Follow:
Jahnu Jagtap is a Research Analyst with over 5 years of experience in crypto, finance, fintech, blockchain, Web3, and AI. He holds a BSc in Mathematics and is certified in Blockchain and Its Applications (SWAYAM MHRD), Cryptocurrency (Upskillist), and NISM Certifications. Jahnu specializes in technical, on-chain, and fundamental analysis, while also closely tracking global macro trends, regulations, lawsuits, and U.S. equities. With a strong analytical background and editorial insight, he drives content that delivers clarity and depth in the fast-evolving world of digital finance.

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