The city of San Francisco is on its way to getting its own NFT restaurant, thanks to the global experiential hospitality platform SHŌ Group. The SHŌ Group plans to use NFT technology to provide members with global access to all future SHŌ Club venues, experiences, and other benefits.
In 2023, the group’s first set of experiences will debut in San Francisco, including SHŌ, its namesake Japanese Restaurant set atop San Francisco’s iconic landmark, Salesforce Park. The other will be SHŌ Market, a Japanese food retail concept.
All this will be followed up with an SHŌ Club, an exclusive NFT-based membership club providing its members access to unique experiences and services across the SHO Group platform initially centered around its restaurant, SHŌ.
This hospitality company intends to build communities by creating one-of-a-kind guest experiences in fine dining, nightlife, and retail food concepts. That’s where SHŌ Club comes in.
According to SHŌ Group’s roadmap, it will announce the launch of an exclusive NFT-based membership club.
The SHŌ Club will have three NFT-based membership levels: Earth, Wind, and Fire. It is publicly verifiable on the blockchain and can later be sold or transferred on the secondary market.
All members will have access to concierge services 24 hours a day, seven days a week. In addition, all tiers of the NFT-based Club will grant access to a members-only menu and private lounge on the restaurant’s rooftop level.
But, the benefits elevate with the membership tier.
Mid-tier membership will include additional perks such as specially curated Omakase dinners with celebrity guests, mastermind groups, and educational programming. The most expensive level of membership will include benefits such as “a once-in-a-lifetime highly curated trip to Japan.”
Josh Sigel, SHŌ Group CEO, said, “Provided as an NFT, the SHŌ Club membership becomes an asset to our members. It is publicly verifiable on the blockchain and can later be sold or transferred on the secondary market.”
All initial SHŌ Club members will be referred to as founding members, and these individuals will have access to all future SHŌ Group venues and experiences.
SHŌ Group is the new incarnation of Shotaro (“Sho”) Kamio’s former JSSK Group with business partner Josh Sigel. Investors in SHŌ Group include Erica and Jeff Lawson (CEO of Twilio), Craig Ramsey (Founder of Vlocity), Dan Springer (CEO of DocuSign), and Drew Houston (CEO of DropBox).