Online broker SelfWealth to add crypto in its trading platform

SelfWealth intends to add up to 10 of the more established crypto assets, including bitcoin and Ethereum, by the end of the year.

Written By:
Jahnu Jagtap

Online Broker Selfwealth To Add Crypto In Its Trading Platform

Online broker SelfWealth is in discussion with a crypto exchange to add digital tokens to its platform. It is an Australian Securities Exchange listed company with 95,000 investors. More than two-thirds of its customers and investors are planning to hold or invest in digital assets.

According to a report by AFR, retail investors would be able to buy/sell crypto assets in real-time on the platform. It would be an “Australian first”, where users can trade Crypto and U.S. shares using the ASX’s Clearing House Electronic Subregister System, or CHESS, on the same platform.

SelfWealth intends to add up to 10 of the more established crypto assets, including bitcoin and Ethereum, by year’s end. The third-party wallet integrated with the platform will hold crypto. They will charge a flat percentage fee on crypto trading that happens through their platform. The firm will also share its revenue with the chosen exchange partner.

“We want to make investing for our customers as seamless as possible. Currently, moving between popular investment types usually requires access to multiple trading platforms and for investors to move money multiple times.” Said Cath Whitaker.

The announcement follows a survey by the SelfWealth of 3500 of its customers. Through which they found 30% of them were already crypto investors. An additional 38% indicated they are planning to invest in the controversial asset class. At present, SelfWealth holds securities worth $5.9 billion in its platform.

It also co-manages an SMSF- focused exchange-traded fund quoted on the ASX in partnership with the funds’ Management pioneer ETF securities.

Also Read: Kraken Acquires Crypto-native Proprietary Trading Firm Breakout


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Jahnu Jagtap is a Research Analyst with over 5 years of experience in crypto, finance, fintech, blockchain, Web3, and AI. He holds a BSc in Mathematics and is certified in Blockchain and Its Applications (SWAYAM MHRD), Cryptocurrency (Upskillist), and NISM Certifications. Jahnu specializes in technical, on-chain, and fundamental analysis, while also closely tracking global macro trends, regulations, lawsuits, and U.S. equities. With a strong analytical background and editorial insight, he drives content that delivers clarity and depth in the fast-evolving world of digital finance.