TIME Announces Second Artist in Residence, Timbaland

The TIME x Timbaland music NFT collection will drop at the end of April.
TIME Announces Second Artist in Residence, Timbaland

A web3 initiative by TIME, TIMEPieces has collaborated with Timbaland and named him TimePieces’s second artist in residence. The partnership will result in TIMEPieces’ first ever music NFT collection.

Timbaland and his platform Beatclub will provide an original beat for the collection which will be translated into visual art prepared by 14 artists.  

“Timbaland is widely recognized for pushing music and culture forward. As we embark on our first true music NFT experience at TIMEPieces, his leadership as a creator and the great work he is doing with Beatclub made him the perfect partner to pair with artists who could provide their diverse interpretations of his exclusive beat” said Keith A. Grossman, President of TIME

Timbaland is a Grammy award-winning producer and the founder of Beatclub, a global marketplace for music makers. The collection will have a single beat and the 14 selected artists will bring their unique and diverse perspectives to the project.

The 14 artists are: 

  • ArinaBB
  • Carlos Luna James
  • Danny Casale
  • Daria Klepikova
  • Ed Balloon
  • Gavin Meeler
  • Jasti
  • Jeremy Cowart
  • Jesus Martinez
  • Joanne Hollings
  • Mike Szpot
  • Parin Heidari
  • REO
  • Yvette Hammond

“I am excited to collaborate with TIMEPieces and so many distinct visual artists to bring more exposure to the power of creativity with music in NFTs, and to include Beatclub in the process” said Timbaland.

The limited-edition drop will feature a total of 252 pieces, with each one priced at 0.2 ETH plus gas. The collection will be released at the end of April.  

Each minted NFT will contain a pack of 10 surprise sounds from Beatclub. All NFT buyers will be able to participate in a contest to create their own sounds using the Beatclub custom soundpack. 

The winner of the contest will receive a merch pack and a membership to Beatclub, including access to exclusive placement opportunities with the world’s leading artists and brands.

TIME has been trying to catch up to the fast-paced development of the NFT ecosystem. A few days ago Time airdropped a magazine NFT issue to selected TIMEPiece and genesis LIT community wallet holders featuring Vitalik Buterin on its cover.

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