Mercedes Join Hands With NFT Artists to Celebrate G-Class Series

Mercedes-Benz will release the G-Class-based NFTs on January 23rd in partnership with Nifty Gateway.
Mercedes G-Class Series NFT

In Brief:

  • Mercedes collaborates with Art2People to create G-Class line-based NFTs.
  • 5 NFT artists from various fields are tasked with the creation of the unique NFTs.
  • Mercedes along with Nifty Gateway will drop the NFTs on January 23.

Mercedes announced a partnership with Art2People to develop a Mercedes-Benz NFT collection based on the G-Class vehicle line.

A total of five NFT artists are assigned the task of creating unique artworks inspired by the Mercedes G-Class line.

Mercedes picked artists from a variety of fields, including fashion, architecture, music, real estate, and graphic design.

The car manufacturer chose NFT artists Anthony Authie, German-based Antoni Tudisco, Roger Kilimanjaro,  Baugasm, and Charlotte Taylor for this new project.

Mercedes in collaboration with Nifty Gateway will release the G-Class based NFTs on January 23.

It’s not the first time the automaker is diving into the crypto industry. Mercedes previously collaborated with blockchain startup Circulor to launch a test to track cobalt emissions throughout the supply chain.

The way these car manufacturing companies are moving and indulging with the NFT sector we can expect a lot more exciting projects coming from each of them in near future. Just in December 2021, automaker Ferrari teamed up with blockchain firm Velas. The multi-year deal aims for the creation of exclusive digital content like NFTs marketed towards Ferrari’s Formula 1 racing team fans.

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